real estate marketing

Building a Real Estate Business Do you want to sell houses for the rest of your life or do you want to build a successful real estate business? Do you want to keep working nights and weekends or do you want to work less and get more income? In this guide, we will show you how to build a real estate business.   Culture Culture is a real estate buzzword, but every successful company needs...

Being an effective new real estate agent Subscribe To Property Market InsightsThe real estate market can change as quickly as the weather, and your clients are looking to you to answer their questions about the current real estate market. There is constant rumors and speculation about where the real estate market could be headed. It’s up to you as a real estate professional to provide basic...

Now that you have established a location to specialise in, it’s time to start some targeted, compelling real estate marketing. Make sure you are adding the leads you generate to your database and tracking them over time. Always remember your goal is to have a real presence in your target neighbourhood. That means you need to go all in or don’t do it. Your strategy is based on building many...

Finding Your Real Estate Niche   To be a successful real estate professional, you need to earn respect and attention by becoming a local expert and getting specific with your property industry focus. The best way to stand out from other agents is to be the best. Of course, that’s a easier said than done. To make this more actionable let's look at the best way to stand out is to be the best...

Database Marketing Tips Real Estate Professionals   In these unpredictable times, there isn't really one solution that can turn back time.  So it is important to focus on solid, actionable steps that you can control and implement day-by-day. While we are practicing the new norm of “social distancing” and taking a pause from our typical daily routine, you as a real estate...

The amount of real estate information available out there to buyers and sellers can be overwhelming. If you’ve been wondering how to stand out from the crowd, there’s good news. And the secret is simpler than you may think. What separates a great property agent from an average property agent is the quality of information and data they share with their clients.   Download Now:...

  1: Personalise every single email you send to prospects It’s a very simple thing to do, just by adding your leads’ names to the top of every email you send them. However, this kind of personalisation goes a long way in building trust with your real estate prospects, getting them to engage with your communication, and directing them back to your real estate website. So, be...

  All the skills, technology and expertise in the world won’t matter unless you are positively perceived by your prospective clientele. Your agency, your listings, your property developer, these can only take you so far. You also need to offer proof that you, above all others are the best real estate professional your prospects should be working with.   Download Now: Real Estate Social...

When it comes to lead & client management, you need a good system to identify which leads are priority, and which can be revisited later. Timing is very important when nurturing leads, and in order to make the best use of your resources and reach out to prospects that are likeliest to become paying clients, it’s necessary for a negotiator to think about how to segment their leads into specific...

Business goals into real estate marketing actions Business goal-setting is just the first step in reaching real estate business success. Just by setting goals doesn’t automatically lead to results. Instead, many goals become just another thing on the never-ending to-do list for real estate professionals, and year after year you’re left with the same list of no-action on your original goals. The...