real estate marketing

How to keep your real estate business alive during Covid-19

In these difficult times it’s especially hard to focus on the strategic decisions needed to keep your real estate business running. Instead, you’re fixing problems, adjusting to a new way of working from home, and trying to help your clients who are anxious and uncertain. We know that being strategic is harder during moments of crisis, but this is also when it matters most. The future of your...

How to be better than other real estate negotiators?

Being better than the competition The role of the real estate negotiator is continually evolving, and negotiators need to change with it. To be successful real estate negotiators need to think like a race car driver. Don’t hit the brakes when things appear to be taking a turn. Race car drivers slow as they enter a turn, but hit the accelerator as they approach the second part, so they hit the next...

How real estate agents can work with social influencers

    As influencer marketing becomes more and more larger as a marketing channel, you should not deny using this new medium to help your real estate business. Using Public Relations to Earn More Social ProofHere are some of the premier ways you can utilize a PR strategy to generate more buzz to boost your real estate brand.CONDUCT MEDIA OUTREACH:Contact bloggers, journalists,...

How To Nurture Your Real Estate Leads So They Become Sales

Nurture Real Estate Leads Nurturing real estate leads into a sale in Malaysia is like trying to score a date with the guy or girl of your dreams. Although first impressions matter, it is not everything. A couple of emails or phone calls are just not enough to seal the deal. You need to woo a lead into being a prospect, then a client and finally a closed client. This calls for an effective system to be in...

How much does Google Search Advertising Cost for Real Estate Agents?

How much does Google Search Advertising Cost The answer to this question isn’t as simple as it seems. Google advertising or AdWords involve many different factors that ultimately determine the cost of your search engine advertising. In this guide I will attempt to break down the cost to make it easier to understand for beginners and real estate agent who are interested in using Google marketing as a...

How to build your personal brand as a Real Estate agent in Malaysia

Real Estate Personal Branding In an industry where competition is high and fresh new real estate agents are coming into the market on a daily basis, there isn’t a more critical time to be able to develop your own personal brand and set yourself apart from all the “regular” agents out there, who are trying to sell whatever they can get their hands on. The problem is most real estate agents don’t...

How To Get Testimonials From Real Estate Clients

How to get real estate testimonials Malaysians love to check online reviews before making a purchase – anything from booking a hotel to buying a new phone. The same goes for the real estate business in Malaysia. Client testimonials are vital for a business to thrive, Shiv Singh the Global Head of Digital Marketing Transformation at Visa Inc. says, “The purpose of a business is to create a customer...

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